Keep The Current
Rivian
The quiet current of a Rivian doesn’t shout—it imparts, beckoning nature closer. When you move through nature without disturbing it, you connect more deeply with the world around you, and within you. It’s in this silence that nature whispers, awakening the answers we yearn for. This current connects us all, and it goes both ways—not only driving you to nature, but driving nature to you. Open your mind, and keep the current alive.
The Future Fleet
Rivian is teaming up with their kindred spirit in the apparel space to release a limited edition Patagonia X Rivian Electric SUV. Built with nature in mind, this model not only protects the planet, but is inspired by it.
The Fleet on Foot
Whether your adventure starts on fours or foot, we’re all drawn to nature. Our sustainable Rivian X Patagonia clothing line is for those who want to keep this charge alive, and give back to the earth that gives us everything it has. (something about how we colored the Patagonia logo in Rivian colors)
Scavenger Hunt Mode
Rivian owners can enjoy this vamped up RivianRoamer dashboard feature, that uses geolocation to provide spontaneous routes for your next adventure.
City Atriums
Rivian is transforming metropolis parking garages into permanent green spaces, to give people the opportunity to connect with nature in the form of urban oases.
AD: Brendan Markowski, Tyler Campbell